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Showing posts with the label Priming

Priming - effect or psychological programming in marketing

 I won't lie to you and say that marketers never influence human behavior.No, that's our job, whether you like it or not.I will now tell you how it works. We have a website, some products and advertising on it. Then you showed up, clicked on the ad and began to figure out if you found what you were looking for. What is the first thing that catches your eye when you open a website? That's right, the background. Colors are the fastest signals you receive. By changing the background, you can make the average person highlight or ignore something on the site. Have you seen such icons? This is a tool to influence you, not just (info) graphics. Marketers who are real, they are lazy - and will not draw something just for fun or for beauty - everything has a meaning.  For example: The dollar and the green background of the site are a direct motivation for profit, as if shouting in the ear of the buyer - "We have the cheapest!" When you see this, you subconsciously look for...